The introduction of each new BMW 7 Series generation opens a new chapter in automobile design, performance, technology, comfort and luxury. Not just for BMW, but for the automobile world as a whole. This year is no exception. The new BMW 7 Series is BMW’s highest benchmark, delivering pinnacle luxury and performance in a modern design. Get our Special BMW 7 Series lease and finance offers today.
THE BMW 7 SERIES
The driver's luxury car.
Merging time-honored design values with forward-looking ideas, the BMW 7 Series is instantly recognizeable. Its sweeping profile with set-back passenger cabin reveals artful, sculpted details with every glance.
From any angle, at any distance, the BMW 7 Series conveys its powerful presence. Understated, yet strong character lines imply the true power under the hood, while the profile maintains a coupe-like countenance. BMW has achieved many notable milestones in engineering and design, but it views these as temporary benchmarks. That's why every generation of BMW 7 Series continues to introduce new ideas, tech and safety features that raise the bar worldwide for driving pleasure. The all-new 7 Series is clearly no exception.
NINE MODELS. ONE BENCHMARK.
Innovative, powerful and designed with unparalleled sophistication in mind.
The introduction of each successive BMW 7 Series generation opens a new chapter in automobile design, performance, technology, comfort and luxury. Not just for BMW, but for the automotive world at large. Now BMW introduces its highest benchmark, the BMW 7 Series for 2012 - proof positive that the BMW 7 Series never stands still.